NRF attendees got to see see Zebra's latest additions to its product portfolio including the new iMZ220 and iMZ320. These "Made for iPod/iPhone/iPad" certified mobile printers enable users to print receipts from a range of mobile devices using payment applications or sleds to process credit card payments.

 

The iMZ printers are among the first Link-OS-enabled mobile products Zebra is introducing in 2013. Link-OS is an innovative new operating system that pairs a powerful software development kit and software applications with smart Zebra devices to make them easy to integrate, manage and maintain from any location.

 

"Following a holiday season in which we saw nimble retailers outperform the industry by more effectively managing their operations and providing a differentiated shopping experience, more retailers are exploring new solutions to enhance in-store experience," stated Keith LeFebvre, VP of product management at Zebra Technologies. "Mobile POS solutions help retailers combat the trend of 'showrooming' in which shoppers visit physical store locations to see and touch products in person, and then purchase them online. Store associates can use mobile devices to provide a more customized, engaging experience consumers may not receive in online stores."