Brother Introduces Powered Desktop Thermal Printer for Retail VARs

— January 18, 2013

Brother Mobile Solutions (www.brothermobilesolutions.com) introduced a new category of powered desktop thermal printer to retail executives at the NRF Big Show in New York.

Engineered specifically for retailers, TD-2000 printers are true hybrids that can move freely throughout the retail store like mobile printers, yet have the same features and functionality of desktop models. The printers fit on crowded counters or easy to push carts within the retail store. Despite the compact size, the TD-2000 produces fast (up to 6ips), two-inch wide, hi-res (203 dpi and 300 dpi) direct thermal labels, tags or receipts for numerous retail applications including shelf labeling, price marking and mark-down, point of sale receipts, and even date-time-stamp freshness labels. With Wi-Fi network or Bluetooth wireless connectivity and battery powered mobility options, this new category of powered desktop thermal printer allows printing from virtually any location throughout the store, providing new levels of flexibility and movement to the retail world.
 
By utilizing a spindle-less roll media loading design that accepts virtually any core size, the series can accommodate a larger label roll capacity resulting in the ability to print more labels, tags and receipts than many competitive models using a single roll.

The printers also integrate into existing retail solutions and come with Windows 8 printer drivers for immediate integration with Windows 8 tablets and computers. iOS, Android, and Windows Mobile software development kits are available to allow simple integration to print from any mobile or tablet device.

For more versatility, TD-2000 printers are also available with a built-in touch panel LCD display, which is ideal for printing labels or receipts directly from a powered desktop printer without a computer or mobile device. Store employees can also transfer information from an existing database with pre-established templates to the TD-2000 to print labels or receipts offline or as a standalone printing solution.

Brother Mobile TD-2000 series baseline models include:

  • TD-2020: 203 dpi desktop thermal printer, USB/serial ports & AC adapter
  • TD-2120N: 203 dpi network thermal printer, LAN/host-USB/USB/serial ports & AC adapter
  • TD-2130N: 300 dpi network thermal printer, LAN/host-USB/USB/serial ports & AC adapter

The TD-2000 thermal printing series also comes with a number of preassembled models with various options. All models are covered by a two-year limited warranty. Production units will begin shipping late-March, 2013.

In collaboration with Newcastle Systems, Inc. a provider of powered carts to the retail industry, Brother will showcase a range of cart-based, mobile printing applications. The applications feature the TD-2000 printer and the Newcastle RC Series Mobile Non-Powered Workstation demonstrating new and different ways for the retailer to think about mobility.

For additional product information, please visit, www.brothertd.com

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